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Mastering the Art of Asking Questions

Mastering the Art of Asking Questions

The Agile Marketing Edge
26 min
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In this episode of The Agile Marketing Edge, we dive into the crucial yet often overlooked skill of asking the right questions. Join Andrea Fryrear to explore how strategic questioning can transform Agile marketing. We'll break down five essential question types from a Harvard Business Review framework, mapping them to the agile marketing operating system. Discover how investigative, speculative, productive, interpretive, and subjective questions can eliminate waste, foster innovation, and enhance decision-making. Learn why questions, not answers, are the true differentiators in today's fast-paced marketing landscape. Whether you're aiming to reduce dependencies, innovate, or simply move faster, mastering the art of asking questions is your key to success. Tune in to uncover how to build a question-driven Agile culture and elevate your marketing strategies.