Skip to content
Why Small Teams Win in the Age of AI

Why Small Teams Win in the Age of AI

The Agile Marketing Edge
23 min
Play episode
In this episode of The Agile Marketing Edge, Andrea Fryrear delves into the power of small teams in the age of AI. Inspired by Jeff Bezos' "two-pizza team" concept, she explore how smaller groups can move faster, reduce collaboration drag, and achieve more with less. As marketing becomes increasingly siloed, the challenge is to form Agile teams that can swiftly adapt and deliver results. Andrea discusses the pitfalls of collaboration drag, where too many cooks in the kitchen slow progress, and highlight the sweet spot of a five-person team for optimal efficiency. By combining agile principles with small teams, marketers can enjoy faster speed to market and happier, more productive workdays. Join Andrea Fryrear as she shares insights and strategies to embrace the small team advantage and transform your marketing efforts.