The Rise of Agile Marketing

How to Move From Theory to Practice

Explore the rise of Agile marketing and examine M&T Bank's journey putting Agile into practice with Atlassian tools and guidance from AgileSherpas.

Discover how Agile is helping build scalable, flexible, and resilient marketing organizations. Watch this webinar, a collaboration between AgileSherpas, Atlassian and M&T Bank!

During the webinar you will learn:

✔ The state of Agile marketing & roadblocks to marketing agility

✔ How to apply Agile ways of working to marketing right away

✔ About M&T Bank's Agile marketing transformation journey and learn their approach to scaling Agile

✔ How to improve collaboration, increase transparency, and drive continuous improvement with Agile and Jira

About the Panelists

Andrea Fryrear

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Kelly Drozd

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Zach Meixner

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This webinar is brought to you by:

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