popular agile marketing practices

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How to Use the 3 Most Popular Agile Marketing Practices

Daily standup, user stories, and retrospectives are the three most commonly used Agile marketing practices. Learn more about these popular options and how to make them work on your team.

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popular agile marketing practices

How to Use the 3 Most Popular Agile Marketing Practices

Daily standup, user stories, and retrospectives are the three most commonly used Agile marketing practices. Learn more about these popular options and how to make them work on your team.

Read the Article
agile methodologies featured

The Power of Hybrid Agile Marketing Frameworks

54% of Agile marketers report using hybrid Agile marketing methodologies to manage their work. They’re also more likely to enjoy the benefits of agility. Learn why hybrids are the norm, and what that really means.

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agile marketing benefits

Benefits of Agile Marketing: Stats You Need to Know

From adaptability to employee satisfaction, there are enormous benefits to using Agile marketing. Here we compile data and reports to make the case for agility, and then show you how to get started.

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state of agile marketing featured

2nd Annual State of Agile Marketing Report

Get a guided tour through the 2019 State of Agile Marketing Report, courtesy of survey designer and AgileSherpas co-founder Andrea Fryrear. 32% Agile marketing adoption, plus 50% of traditional marketers report plans for Agile this year — these and other juicy tidbits inside! 

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agile marketing metrics featured

3 Metrics to Measure Your Agile Marketing Success

Efficiency, cycle time, and throughput — get a detailed intro to the three most powerful metrics that can prove the value of Agile marketing.  

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one agile marketing catalyst

The Agile Marketing Catalyst

What jump-started the Agile marketing transformation at CA technologies? Their SVP of Product & Solutions Marketing gives us the inside scoop on their catalyst and early pivotal moments. 

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crossfunctional marketing featured

When Crossfunctional Marketing Teams Make Sense

Engage in the great crossfunctional marketing team debate. When is it possible to set up a team that has all the necessary skills to get stuff done, and when is it more trouble than it’s worth?

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agile marketing defined

A Complete Agile Marketing Definition

The in-depth Agile marketing definition you’ve been looking, complete with an overview of what Agile marketing is, and isn’t. 

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